Texas A&M shatters records with $515 million multimedia rights deal

Posted Mar 2, 2025
Multimedia partnerships are taking college sports by storm — reshaping the landscape of athletic revenue along the way. Following the lead of several programs across the country, Florida State recently forged a groundbreaking multimedia partnership. But Texas A&M has just raised the bar even higher, announcing a historic 15-year, $515 million deal. (Awful Announcing)

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