‘A really cool little ecosystem’: A look at the world of UNC basketball Twitter Posted Jan 17, 2020 North Carolina men’s basketball is one of the few college teams in the country that can boast a veritable and vibrant community of amateur pundits, hashtaggers and meme creators. The Tar Heels are one of the most successful programs in the history of the sport; with that success comes a certain level of online fandom and — it’s fair to say — fanaticism. (Daily Tar Heel)