Michael Jordan more than just another NASCAR celebrity owner

Posted Apr 27, 2024
There's nothing wrong with owning part of a sports franchise to lend a name and help with securing sponsorships. Those ventures can generate value for a race team. But Michael Jordan’s presence and passion create so much more, as the victory and the publicity of his energy and happiness following the win certainly showed. "I’m all in," Jordan said. (FOX Sports)

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